Many serious sports bettors consider the futures wager the province of rank amateurs trying to go for the big killing. They’re the sports betting equivalent of the wanna-be stock investor who always gripes if only I had bought Microsoft when they went public. They’re not the type who’ll do the work to grind out profits in the market, nor are they forward thinking enough to find the next big company to go public. They’d rather lay some money on a high priced dog and hope for the best, which seldom (if ever) occurs. Right now at some sportsbooks a $100 bet on the Cincinnati Bengals to win the 2010 Superbowl will pay back $10,000. The problem is that the true odds of Cincinnati winning the Superbowl are probably in the range of 50,000 to 1 which makes the +10000 you’re getting in this bet a bad value from the get-go.
Even for the more pragmatic bettor, the inherent problems with futures wagers are readily apparent. You have to tie up your wagering capital for a long time. More significantly, once your bet is down you’re at the mercy of the countless interceding events that can influence the fortunes of a sports team. Its hard enough trying to weigh the significance of scheduling, injuries, personnel movement and so forth on a day to day basis. Controlling for all of these variables over an entire season is impossible.
Despite their downsides, futures bets have an important place in the investment oriented sports bettor’s arsenal. The ‘prime directive’ for serious sports betting is to think of it not in terms of wins and losses, but in terms of value. Futures wagers frequently present opportunities to lock in line value and create overlay situations. In some cases, judicious use of futures can produce situations in which a bettor can realize a profit from any outcome! Below are some basic concepts for properly using futures wagers to maximize value.
Futures can be a good way to leverage value on propositions where your knowledge is greater than the bookmaker’s. For example, many sports books offer betting propositions on entertainment oriented events like the Academy Awards. A handicapper who pays close attention to the movie industry and Hollywood news can stay one step ahead of the linesmaker.
With many books taking bets on awards like ‘Best Picture’ before nominations are even announced, a bettor has a great opportunity to find overlay situations. By staying on top of the entertainment news and accurately predicting which films will be nominated, its often possible to get substantially better prices than will be available after their announcement.
The way the film industry works makes futures bets of this sort particularly appealing. Release schedules for films are set well in advance, and the cut off date for Academy Award consideration is the end of the calendar year. That way it’s easy for a handicapper to isolate a number of serious Oscar candidates out of the hundreds of films released annually. With more work, that can be narrowed down even more and once a workable number of potential winners has been reached it’s just a matter of shopping around for the best value.
Taking a position for profit: Now well turn our attention to sports and how to use the futures wager there. As I noted above, sports inherently presents more variables than the film industry. Furthermore, the top teams are usually not priced for value. Currently you can get +650 on New England to eventually win the 2010 Superbowl. The Patriots are certainly capable of winning, but the value just isn’t there.
To find value on this sort of wager you need to look for ‘dark horse’ candidates. For example, at midseason you could have bet on the Carolina Hurricanes to win the 2009 Stanley Cup at prices as high as 25/1 or 30/1. Now, they’re one of four teams remaining and are priced at 5/1 to 7/1 depending on the book.
This play wasn’t based on any sort of profound revelation that a team that underachieved early in the season would turn it around, but rather on the potential value they presented. In other words, the ‘true odds’ were far less than the number offered at the time the bet was placed. At these high prices, its possible to isolate a few potential ‘dark horse’ candidates and should any pan out they present a variety of opportunities to hedge and lock in profits.
Also, don’t forget to consider ‘the field’. Many futures wagers lump a number of teams or competitors together as ‘the field’ and offer a single price to bet them all. Occasionally, the quick thinking handicapper can find unique value situations. For example, after Dale Earnhardt’s tragic death in 2001 some sportsbooks continued to offer a ‘field’ position on rookie of the year. A bettor who followed NASCAR closely would have quickly realized that Kevin Harvick–who replaced Earnhardt in his Richard Childress racing Chevy–qualified for the ‘rookie of the year’ award and could have bet the field at prices as high as 15/1. After he won his first race, the price for ‘the field’ dropped to 2/1 and by midseason ‘the field’ was a -250 favorite.
Clearly the Harvick play was a ‘best case scenario’ but there are other instances where value can be had on ‘the field’. While sportsbooks have learned a lot about NASCAR in recent years, up until a few years ago it was frequently possible to find a ‘field’ bet on road course races that included the ‘specialists’ that teams frequently hire for these events. In other words, it was possible to bet a group of road course ‘ringers’ such as Ron Fellows, Scott Pruett and Robbie Gordon with one wager. Again, you have to keep your eyes open and be ready to act quickly to take advantage of these rare opportunities.
As a postscript, I want to emphasize the importance on shopping around any futures play for the best price. Shopping points is a smart thing to do on any wager, but the differences from book to book are frequently most extreme with futures plays. A little legwork can yield a substantially better price and the resulting better value.
Ross Everett is a freelance writer specializing in sports handicapping, auto racing, travel and falconry. He is a staff handicapper for Anatta Sports where he is in charge of providing daily free sports picks to a number of websites and broadcast media outlets. He lives in Southern Nevada with three dogs and a wombat.
